Lovebird is India’s trusted destination for premium 40C bras, designed for women who need the right balance of support, shape and comfort in a medium cup size. We offer 40C bras in styles that suit everyday wear, special occasions and every stage of life, with accurate sizing and a comfortable fit.

The C cup works across many styles, from smooth T-shirt bras to padded and wired options. Pair your 40C with our push-up bras for added lift, explore backless bras for deep neck and open-back outfits, or choose strapless bras for off-shoulder styles. The 40 band suits a broader frame, so a wider band and soft, non-digging straps help keep the fit secure through the day.

We offer a wide range of options including padded, non-padded, wired and seamless bras in 40C size. Medium to full coverage cups with a supportive band keep the 40C comfortable and secure, whether you want a smooth everyday look or extra lift for special outfits. For new mothers, our nursing bras make maternity feeding easier, and we also have mastectomy bras with pockets for comfortable post-surgery support. For sports and active days, choose our sports bras.

Complete your wardrobe with our fancy co-ord sets and night suits for comfortable, stylish nightwear, and explore our shapewear collection for a smooth, defined silhouette.

Lovebird: India’s trusted brand for premium lingerie—accurate sizing, superior support, and confidence in every fit.

Anyone who has worn an ill-fitting bra or the wrong bra size knows that doing so can ruin an otherwise flawless outfit—or worse, an entire day. The solution is finding and investing in a set of undergarments that are the right cut, fit, and size—but its not a simple solution.

Bra size is notoriously fickle between different lingerie brands; a C-cup at one store can easily be a D-cup at another, and some bra sizes can grow and shrink (especially in band size) over the course of a day or between washings. The best option is to know your bra size by taking bust measurements using these simple measuring instructions, which will ensure a perfect fit in band and in cup—and can even help you find the right amount of support. 

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Learning how to measure  bra size  can feel uncomfortable, but knowing your measurements—and keeping them written in a note on your phone or somewhere else thats accessible when the bra-shopping mood strikes—will make  bra shopping  so much easier, especially for online shoppers. Equipment for measuring bra size is minimal: All you need is a tape measure and a little free time, and you will have saved yourself a lot of bra-shopping misery. Best of all, knowing how to measure your bust will make adjusting to changes in your breasts (from losing or gaining weight, hormone fluctuations, aging, pregnancy, and more) so much less stressful.

Bra size should not be a guessing game. With this guide, managing irregular bra cup sizes (yes, even for  sports bras ) should be a breeze, and sore, achy breasts from ill-fitting bras will be a thing of the past.

Where to get 40C size bra in India?

Lovebird Lingerie offers a wide range of varieties and sizes in bras. We are famous for bridal and premium lingerie in India. Shop 40C bras online in many colors and designs, from push-up and padded to strapless, backless and nursing bras.

How to measure your size for a 40C bra?

To find your correct 40C bra size, measure your underbust and overbust accurately. A 40-inch band size generally corresponds to an underbust measurement of around 35–36 inches, and approx 43 inches of overbust depending on the indian sizing system. Choose a well-fitting bra with adequate cup coverage and support. Refer to the Lovebird Lingerie size chart for accurate sizing.

Which bra styles suit a 40C size?

A 40C suits padded, wired, T-shirt and push-up bras, depending on how much lift and coverage you want. Strapless and backless bras work well for open-shoulder and open-back outfits, while nursing bras and mastectomy bras with pockets are available for specific needs. Explore our push-up bras, mastectomy bras with pockets and night suits to complete your range.